Maybe the virus pandemic has something to do with it, but things have changed a lot recently. I've noticed that many merchants are migrating to using influencers and collaborators in addition to (or rather than) agency models.
Here are some that I have noticed recently, with Instagram followers as of 9/20/2020
Addison Rae
Instagram : https://www.instagram.com/addisonraee/
Site : ae.com
Followers : 28,000,000
Kenia Os
Instagram : https://www.instagram.com/keniaos/
Site : shein.com
Followers : 7,900,000
Ariana Lee
Instagram : https://www.instagram.com/ariana_lee99/
Site : shein.com
Followers : 1,000,099
Kerina Wang
Instagram : https://www.instagram.com/kerina.wang/
Site : shein.com
Followers : 582,000
Thalia Crawford
Instagram : https://www.instagram.com/thaliabree/
Site : yesstyle.com
Followers : 544,000
Andreane Chamberland
Instagram : https://www.instagram.com/andreanec/
Site : zaful.com
Followers : 540,000
Audrey Bradford
Instagram : https://www.instagram.com/dreybradford/
Site : yesstyle.com
Followers : 481,000
Norma Petris
Instagram : https://www.instagram.com/normapetris/
Site : shein.com
Followers : 474,000
Kayla Simmons
Instagram : https://www.instagram.com/kaylasimmmons/
Site : bikini.com
Followers : 459,000
Maya Washington
Instagram : https://www.instagram.com/mayasworld/
Site : hanes.com
Followers : 269,000
Silvana Espinosa
Instagram : https://www.instagram.com/silvana.espmi/
Site : shein.com
Followers : 255,000
Michelle Infusino
Instagram : https://www.instagram.com/michelleinfusino
Site : pacsun.com
Followers : 220,000
Katy Kaluguina
Instagram : https://www.instagram.com/ekaty/
Site : zaful.com
Followers : 165,000