News

3435 replies · 858728 views

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2861

She'll walk Colcci April 2 @ SPFW

 

 


Colcci Gisele Bündchen confirmed in the parade of the summer edition of the São Paulo Fashion Week, on 2 April in the Park Cândido Portinari, in São Paulo. The top returned to star in the campaign the brand for winter 2014, after two years of absence. Up on the catwalk in the last edition of the fashionevent, was given a standing ovation by the audience and even won a Hat from the audience. Gisele's return overshadowed by the presence of other tops, as Izabel Goulart.

 

The brand also confirmed the model Sean O' Pry, number 1 in the ranking of the website Models.com, and number 2 on the list of highest-paid in the world, for the summer parade. He replaces the actor Paul Walker, who paraded last summer, along with Izabel Goulart and Erin Heatherton.

 

http://moda.terra.com.br/spfw/,af4eeee1e10e4410VgnVCM5000009ccceb0aRCRD.html

SicK As mY SecReTs's avatar
SicK As mY SecReTs
Posts: 9982
#2862

yay! great news!

 

tons of new pics are on the way!

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2863

Gisele's Lingerie Line Battles Victoria's Secret in Brazil

 

Hers is the face and

form that sold thousands of thongs. For seven years, Gisele Bündchen placed her 5-foot-11 frame at the service of Victoria’s Secret, helping fuel demand for the company’s panties and bras. Now the Brazilian supermodel is taking on her former employer and on her own turf.

 

Images of Bündchen sporting her line of lacy underthings are plastered on billboards and buses in major Brazilian cities. Gisele Bündchen Intimates is the product of a three-year-old collaboration with Hope, a Brazilian maker of intimate apparel and swimwear. In May, the family-owned company will inaugurate a Gisele Bündchen Intimates store inside a luxury mall in São Paulo. That happens to be the same month Victoria’s Secret will open a shop inside São Paulo’s Guarulhos International Airport, its first in Brazil.

Victoria’s Secret’s Brazilian debut is emblematic of its corporate parent’s cautious approach. By opening a small outpost in a major international airport, alongside Salvatore Ferragamo (SFER:IM), Tory Burch, and Emporio Armani, L Brands (LB), the Columbus (Ohio)-based parent, is targeting customers who probably already know Victoria’s Secret. Although the $6.7 billion brand has more than 1,000 stores in the U.S., there are just a handful abroad—in Canada, the U.K., and the United Arab Emirates.

“When they enter international markets, they use a test-and-learn model,” says Danielle McCoy, an analyst at Brean Capital in New York, noting that the company usually teams up with a well-established partner and expands only after demand has been proven. L Brands and Dufry, the duty-free concessionaire that will operate the Victoria’s Secret store in São Paulo, declined to comment, as did Bündchen’s twin sister, Patricia, who acts as her spokeswoman in Brazil.

Hope is already a household name in Brazil, where it operates 117 stores, also called Hope. The company is counting on its alliance with the former Victoria’s Secret Angel to catapult it into lingerie’s big leagues, and has plans to open Gisele Bündchen Intimates stores in London, New York, Los Angeles, and other major cities in 2015. “We still have lots of room for growth in Brazil,” says Fabio Figueiredo, Hope’s director of expansion, but “we want to be a global brand.” Hope also plans to increase the number of countries where it sells its wares this year from 18 to 40.

Hope and Bündchen introduced her Intimates line in 2010, offering python-print corsets for 189 reais ($80), hot pink and black lace camisoles for 78 reais, and nude garter belts for 50 reais. Most of the items, like those that carry the Hope label, are manufactured at a company-owned plant in the northeast state of Ceará. Figueiredo says that because Brazilian shoppers expect new styles to be introduced each month, just 5 percent of his inventory is sourced from China. Hope’s own stores generate 35 percent of revenue, a proportion the company intends to nudge higher through the addition of 50 stores this year, all in Brazil. A second Gisele Bündchen Intimates store is also a possibility. Figueiredo declined to provide any financial information, saying only that the company has set a goal of doubling sales within five years.

Hope expects Victoria’s Secret’s entry to step up the competition. Brazilian underwear sales grew 8.2 percent last year, to 13.1 billion reais, outpacing the 7.7 percent increase for all clothing, according to preliminary numbers compiled by Iemi Inteligência de Mercado, a local market-research company. This year lingerie sales should increase by 9 percent, Iemi estimates.

 

Hope is banking that its Bündchen venture will raise its profile outside Brazil. It’s happened before: Her partnership with Grendene helped the little-known maker of Ipanema-brand flip-flops sell $1.16 billion of sandals last year. That, along with multimillion-dollar ad deals with everyone from Procter & Gamble’s (PG) Pantene hair care line to couture designer Chanel, made Bündchen the top-grossing supermodel seven years in a row, according to Forbes. Last year she earned $42 million.

Tying with a celebrity like Bündchen, “if you’re small and unknown, is going to put you on the radar in a way that not many other branding and marketing tactics would,” says Leslie Farnsworth, chief executive officer of FrogDog, a Houston-based marketing strategy consultant.

 

http://www.businessweek.com/articles/2014-03-20/giseles-lingerie-line-battles-victorias-secret-in-brazil

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2864

She's shooting her lingerie today in SP and the Colcci show tomorrow

http://www.harpersbazaar.com.br/moda/gisele-bundchen-chega-ao-brasil

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2865

Her song for H&M is to raise money for UNICEF again

 


Gisele Bündchen will star in one more H&M campaign. this time, the highest paid supermodel in the world will shape your summer looks fast network-Swedish fashion, campaigning that will debut in the coming weeks. And, just like she did last year, when she was the face of the winter campaign of H&M, Gisele will release the voice again for a good cause, since the mark should soon disclose a music video with supermodel playing the classic "Heart of Glass" by Blondie, and which was produced by none other than Bob Sinclair.

In time: the single will be available for download by H&M, and all the proceeds will go to UNICEF.
 
Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2866

Tom for the first time will watch Gisele on the catwalk

 

FOR EVERYTHING! He also comes to SPFW. Tom Brady, husband of our über @giseleofficial, arrives in Brazil to see his wife for the first time on the catwalk! #colccispfw

 

http://instagram.com/p/mSZ_GEHJqE/

Harpster's avatar
Harpster
Posts: 203
#2867

That's super cute!   If I'm not mistaken I think he saw her at that one off Dolce Show she did in (2007?) but no complaints! 

SicK As mY SecReTs's avatar
SicK As mY SecReTs
Posts: 9982
#2868

oh so cute!!! :wub2:

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2869

That's super cute!   If I'm not mistaken I think he saw her at that one off Dolce Show she did in (2007?) but no complaints! 

ah ok! they must mean his first ever SPFW. Hope we get pics.

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2870

Gisele,Tom and 2 kids are in Brazil til Sunday. Gisele is working for a new charity project, The Tamar Project (to protect sea turtles)

 

http://g1.globo.com/platb/pe-viver-noronha/2014/04/03/gisele-bundchen-esta-em-fernando-de-noronha/

Überfanatic's avatar
Überfanatic
Posts: 145
#2871

I don't think so. He is not with Gi in Brazil.    

Tom is in Boston.

http://bostinno.streetwise.co/2014/04/04/tom-brady-red-sox-game-home-opener-2014-world-series-rings-photo/

 

Gisele and the kids will stay in Fernando de Noronha til Monday.

http://vejasp.abril.com.br/blogs/terraco-paulistano/2014/04/gisele-bundchen-ferias-fernando-de-noronha/

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2872

She's been in NY working, reportedly the Balenciaga campaign.  (hope there is more info soon)

 

Gisele is a speaker at the Cannes Lions festival this year

 

100 + speakers confirmed for #CannesLions inc @SirPatStew, @GameOfThrones creators and @giseleofficial.

 

Gisele Bündchen | Supermodel

Gisele Bündchen and Gordon Bowen: MCGARRYBOWEN: A CONVERSATION WITH GISELE BÜNDCHEN17:00 - 17:45 on Thursday 19 June 

Gisele Bündchen, the world’s highest paid supermodel, is recognised for her long-standing and passionate commitment to the environment. During her unprecedented modeling career, Gisele has been the face of countless global campaigns for clients including Apple Inc., Christian Dior, Dolce & Gabbana, Louis Vuitton, Givenchy, Procter & Gamble (Pantene), Versace, Victoria's Secret, Ralph Lauren and many more.

She is one of the most well-known models in the world, having appeared multiple times on covers and in editorials of the most important magazines. She has also walked the runaway for the most important fashion designers in the world.

With a truly global reach, Gisele uses her fame to bring awareness about protecting the planet to people across continents and from all walks of life.

 

http://www.canneslions.com/attend/the_festival/our_speakers/

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2873

More about Cannes, I hope she walks the red carpet

 

 

Gisele Bundchen will be attraction in Cannes

Creativity Festival Announces lineup of seminars also with Sarah Jessica Parker, Ralph Fiennes and Courtney Love

The International Festival of Creativity of Cannes will be enough starring this year. The Organization of the event disclosed part of the seminar programming that includes an interview with Gisele Bündchen, sponsored by the American Agency McGarryBowen, and scheduled for Thursday, 19, at 5:0 pm in the Grand main stage of the festival, Audi.

http://www.meioemensagem.com.br/home/comunicacao/noticias/2014/04/17/Gisele-Bundchen-sera-atracao-em-Cannes.html

SicK As mY SecReTs's avatar
SicK As mY SecReTs
Posts: 9982
#2874

hope she will! so glad she's attending

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2875

According to Glamurama her most recent photoshoot in Boston was for H&M. 

http://glamurama.uol.com.br/gisele-bundchen-em-forum-sobre-divorcio-calma-vem-saber/

 

she was wearing a sweater and boots, so I guess she has the fall campaign too....

SicK As mY SecReTs's avatar
SicK As mY SecReTs
Posts: 9982
#2876

yay hope itLs true! wonder if she's gonna record another song

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2877

Gisele's design for Born Free Africa 

post-13850-0-55891500-1398265332_thumb.j

 

(Someone tweeted they bought the last one. I searched and cant find her designs other than a baby bib.  could hers already be sold out?   or is my mind playing tricks on me? )

http://www.shopbop.com/gisele-bundchen-childs-bib-born/vp/v=1/1518856167.htm?folderID=28524&fm=other-shopbysize&colorId=10917

 

 

edit nevermind: only 1 of her scarfs is left.

http://www.shopbop.com/gisele-bundchen-womens-scarf-born/vp/v=1/1598263176.htm?folderID=28489&fm=other-shopbysize-viewall&colorId=10917

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2878

Celebrities Gisele Bundchen, Don Cheadle, Yaya Toure and Ian Somerhalder Issue Call to Action for World Environment Day Thu, Apr 24, 2014 Nairobi, 24 April 2014 - Supermodel Gisele Bündchen, Actors Don Cheadle and Ian Somerhalder and footballer Yaya Touré - all UNEP Goodwill Ambassadors - have launched a challenge to see who can rally the most registered activities for World Environment Day 2014. - Their call to action, Message in the Bottle, asks individuals around the world to join one of the celebrities' teams and make a difference by pledging to take action in support of World Environment Day, which culminates globally on 5 June. These pledges can be registered at wedchallenge.com

 

The campaign features a variety of Public Service Announcements in 7 languages which will run on CNN, large format billboards in Times Square in New York City and Piccadilly Circus in London, and on-line. (To view the videos, please visit

https://www.youtube.com/playlist?list=PLZ4sOGXTWw8GqnygMSOxWirZN_m-Gphn9

In a unique creative approach, viewers get to see Don Cheadle playing trumpet to prepare for his upcoming directorial debut and lead role as Miles Davis, Gisele practicing her beloved martial art, Kung Fu, and Yaya Touré getting mentally prepared for the run up to the World Cup.

"These global celebrities are giving fans a unique glimpse into the private moments that make them who they are," said Jeffrey Nachmanoff, director of the Public Service Announcements, screenwriter for the climate blockbuster The Day After Tomorrow and writer/director of Traitor and the CBS series Hostages.

 

 

How to Get Involved:

Each celebrity Goodwill Ambassador is championing his or her own cause in support of this year's WED theme, Raise Your Voice not the Sea Level. YOU can cast your own vote by pledging support to one of their activities at wedchallenge.com or on Twitter. You can also support via social media networks:

Hashtags

#WorldEnvironmentDay #WED2014 #WEDchallenge

 

Teams:

GiseleBünchen Twitter account: @giseleofficial

Yaya TouréTwitter account: @Toure_yaya42

Don CheadleTwitter account: @IamDonCheadle

IanSomerhalder Twitter account: @iansomerhalder

Facebook/Google +

For #WorldEnvironmentDay this year Gisele Bündchen will work against food waste, Don Cheadle wants you to power down, Ian Somerhalder asks you to go greener and Yaya Touré to purge plastics. Which team will you join? #WEDchallenge

- See more at: http://www.unep.org/NewsCentre/default.aspx?DocumentID=2787&ArticleID=10834&l=en#sthash.JK9ca5il.dpuf

post-13850-0-39196700-1398351850_thumb.p

Forever Heartbroken 💔's avatar
Forever Heartbroken 💔
Posts: 22436
#2879

She shot with Mert & Marcus yesterday

 

Was a great day with Gisele ❤️ and reminded me how fun this shoot for @wmag with her on 2002 ❤️love you always baby @giseleofficial #mertandmarcus

http://instagram.com/p/nKTx5CGFlg/

SicK As mY SecReTs's avatar
SicK As mY SecReTs
Posts: 9982
#2880

yay great! wonder what it's for :brows:

Page of 172